SEO

A brief view on bounce rate in SEO

A bounce rate means number of visitors who visit your site and leaves immediately without viewing any other webpage.  In Google analytics, you can see a percentage of people who visit to your website leave immediately whether on your homepage or internal page.

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It the site doesn’t attract its target market effectively then high bounce rate can be interpreted. It can be measured in one of two ways: either crucial the number of visitors who enter the website but bounce before browsing anything other than the main page and determining which visitors leave the site after only a brief time period, mostly five seconds.

Is a high bounce rate a bad thing?

Yes, high bounce rate is bad. Your website success depends on how likely users are browsing and viewing more than one page of your website.

Read about Reason behind bounce rate 

Tool to measure bounce rate

  • The audience summary report gives the overall bounce rate of your website.
  • You can get the bounce rate report for each source.
  • And all traffic report provides the bounce rate for each channel grouping.

How can I decrease my sites bounce rate?

Each and every website is different, e-commerce websites differ from blogs and services related sites. Bounce rate is most likely calculated differently for each type of site. The easiest way to reduce bounce rate is to build your site for people and not search engine. The sites built with user’s perspective are more likely to clasp the visitor’s attention and enables enhance their experience. 

Contact us today we can help you increase your conversions and lower your bounce rate. 

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Web design

Effects of URL shortener’s – all about shorten URL

Shortened url is one of the important tool of marketing strategy, It is an application that change a regular website url into a concentrate one. The shortener url length between 10-20 character long. it reduces the size and complexity of web uniform resource locator’s. This shortened url are used in services like Twitter and other that are bound with a particular number of characters. Shorten URL is the best way to promote easily and it look more professional as compared to long one.

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Here are some important benefits of Shortened URLs:

They make links more manageable:

Shortener URL looks clean and professional; It helps to solve the problem of making links more manageable to share. In URL, The long URLs are often difficult to sharing on social network like facebook and twitter.

They can track and compile click data:

URL Shortener can help you get real time data of your link. Using shortener tool, you can easily analyze clicks on your link, location and from which source the visitors are coming. It shows the customers interest and where they are coming from. This particular type of information helps company develop better products and targeted more content.

Share ability:

Shortener URLs looks more attractive and presentable. Short links are more likely to get shared on social media than long ones. Using full URL might not even come with an explanation, while using shortener URL can add more links and content in less space. In twitter we must describe information under 140 characters, if we use full URL we cannot explain properly, using shortener link we can describe more and then link to a webpage easily under 140 characters.

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SEO

SEO benefits for startups

Through the implementation SEO is an effectual strategy for an organization, It helps you to increase traffic to your website and website rank will be high which results to the popularity of website. Implementation of sound SEO strategy is best way to reach the heights of success; the strategy includes all spheres of SEO.

SEO benefits for startups.jpg

The following characteristics are covered:

  1. Selection of keywords:

Success of SEO largely depends on knowing which keywords you need to target. It is very much important to research the words currently being used to search your product and services, and which words have the least SEO competition. 

  1. Lot of valuable content:

Fresh and unique content and updates will help your rankings, so it’s very important to your SEO efforts that your website doesn’t become inactive. Add the keywords you uncovered in your keyword research, and that makes your content valuable to your audience, it is great way to build up the relationships you share with your prospects and customers.

  1. Commit to social networking:

There are many start-up entrepreneurs, participating on popular social networking sites. Google have acknowledged that social signals, including link shares and brand mentions on some social network status updates, are currently playing a role in natural SERPs rankings, which means that maintain a existence on these sites is vitally important for your start-up’s SEO. Each day invest at least 10-20 minutes posting to social networking sites and communicating with the people who follow your company profile on these sites.

  1. Invest in link building campaigns:

The aim of SEO is to pay attention to link building, as in the process of getting other websites to point links to your content. The, quality, number and importance of the links pointing at your website are all used as quality signals in the search engine ranking algorithms.

If you are a startup, let us help you in your SEO process. We at Ultimez Technology are committed towards the SEO success of our clients be it for a startup, medium or large enterprises. Do visit our portfolio and contact us.

call us : 8095715366

Email id: Info@ultimez.com/ Ultimezdipika@gmail.com

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Web Design and Development

How to make visitors to stay on your website?

Having professional website and getting regular traffic on website is very important. The real challenge is making your visitors stay on your website for long time and find out more about your services or product.

visitors-stay-on-your-website

Be clear about what you do:
when a visitor visit your site, is it quickly clear about your website services or product. If they cannot make out what you do, they will immediately move on to the next site. Remember, there is genuine reason for which your visitors are looking at your site, They are looking for something to satisfy their need and your job is to help them find the information they need, clearly and speedy.

Make content more readable:

Content is a king of your website. If you have always stopped by a web page that involve of nothing more than a long, continuous piece of dense text, you will miss out genuine reason people think to be on your webiste.

Make your content more readable with the following techniques:

  • Use subheads to break up content into sections
  • Cut paragraphs so that they consist of no more than two to five sentences
  • Add bullet or numbered lists when possible

Read about: Content as a lead generation tool

Add internal links:

Alternative contributing aspect to high bounce rates is the failure to present readers with multiple content options that might interest them. Adding internal link is simple way to keep people on your site longer. However these links also provide some search engine optimization value, it’s important to structure them with the goal of assisting your readers find other information they will like.

Make it user friendly:

Determine that your site must have easy navigation flow and allows visitors to access the information they want within less time. Add white space and images to provide a layout that is easy to catch on the eye. Make it easy for your visitors to contact you.

Conclusion:

keeping visitors on your website is essential for organic traffic, as Google gives benefits to sites that are engaging their users. There are many different ways that you can be doing with your website to enlarge the chances that a visitors will stay on your site for a long time.

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E-commerce website design and development

Tips for Hiring a Web Development Firm for Designing an E-Commerce Website

Nowadays the fact is that people first look at the beauty of your website rather than how good you are at functional. They will notify the professionalism and consistency of an online shopping site too. Many online retailers are experts in website design or development but they are experts in selling their product and they will not be aware of the web development and graphic design.

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Make your website that is innovative and attractive than others thereby you should know some of the things for hiring a professional designer for designing an ecommerce website.

Know your designers coding skills:

A best designer will know how to create pleasant and attractive website by using different web tool like CSS, XML, HTML and PHP. The designer will combine all his skills to get the result as the client desires and their customer demands.

Portfolio says everything:

Before hiring web Design Company check the company’s previous works or reviews. It is the best proof that you can judge for their capacity in designing an ecommerce website. From company portfolio you can analyze about company performance.

Reference is “A MUST”:

Nobody would trust a business development project to somebody they had not looked on. Act equally for the provisional employee that will produce your online store. You should know about the designers and quality of work and how easily they manage their work.

Conclusion:

Online business gives individuals a stage to correlate with the organization and give live analysis about services and items gave by the organization. Hire the right one for their e-commerce platform.

Few words about us: We are the leaders among the creative web developers for crafting an amazing solutions towards the client’s business. Ultimez Technology is the reputed Ecommerce Website Development Bangalore, which assures your business success in the competitive era. Contact us for more details.

Web design

What can a professional web design Company do that I can’t?

This is a most common question among business owners who are trying to cut costs by designing their websites themselves. We know what you are possibly thinking, What can a professional web designer do that I can’t?

professional-web-design-company

Below are just a few of the many benefits of hiring a professional web designer:

Make a great first impression:

The first impression is one of the important parts, but they are yet more important when you are working with online sales. The website is the first interaction of customers with your business.

Get an edge on the competition:

The professional web designers will not only create a beautiful website but also put in forward of your style are presently big in online marketing. This type of resource certainly isn’t something you should be passing awake.

Provide better customer experiences:

To have better customer access, you should have better website designer. If your website design is not attractive, if it is outdated and clunky, it will be difficult for customers to navigate through it and actually find what they need.

Establish mobile compatibility:

With the best professional designers, you can have mobile capability site which is the complete key element. There are a number of platforms that can access your site.

Conclusion:

These were few important benefits that come with hiring professional web designers. Hopefully, this article was useful for you. Get in touch with us

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digital marketing, SEO

Importance of digital marketing for business growth

With the change and development of present technologies, small and medium businesses are opting growing possibilities, which can be said true for the rest of human society. In simple term, Digital Marketing is the process of attracting targeted audiences online that will spell the difference between a successful flourishing businesses and a failed one. Digital marketing tools and techniques provide business owners the best opportunity for competition, survival and even business growth.

importance-of-digital-marketing

The following some reasons will show you importance of digital marketing that can help you grow your business.

  • Digital marketing offers small and medium businesses the chance to compete and attract their share of targeted traffic.

  • Small businesses consist of less resources and even less estimation. This is the reason why digital marketing provides them with a better and much more cost-efficient marketing channel that delivers results.

  • Mobile gadgets is now a mere option for personal computer and laptops, into something that is influencing their buying decisions.

  • Digital marketing helps to build brand reputation of your business and develops better relationship with potential and targeted audience.

  • Digital market provides better return investment policies for your better reserves.

Digital(online) marketing helps you to create use of conformed strategies and techniques that attract not needfully more traffic-but extremely targeted traffic that delivers best results.

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